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Writer's pictureJohn Casmon

How to Pivot and Stay Ahead in a Hot Market with Bruce Wuollet



Today’s guest is Bruce Wuollet. He is the president of Bakerson LLC in Arizona, Phoenix. He has been in business since 2002 with over 70 multifamily projects, and he wholesales over 2,000 houses.

Let’s listen to Bruce to learn more about his incredible experience in multifamily and also the phoenix market growth. LISTEN HERE:


[00:01 – 08:29] Opening Segment

  • Bruce shares his history in the multifamily, the founding of his company, and the story behind the name 'Bakerson.'

  • The pivot from a marketing standpoint to creating deal flow in wholesale.

[08:30 – 18:35] Converting a motel to an apartment.

  • Bruce talks about his take on the current Phoenix Market.

  • Bruce shares his experience in being outbid on the deal and understanding the landscape of the Phoenix market.

  • Converting a motel to an apartment.

  • Understanding the dynamic in working with local government officials.

  • If you are interested in multifamily and want to review a sample deal, check out our special download of a sample deal package on casmoncapital.com/sampledeal, and join our mailing list to get tips exclusive investment opportunities.

[18:36 – 28:19] Phoenix Market Growth and Demographic

  • Bruce shares the update on Phoenix market growth

  • Manufacturing development in Phoenix.

  • The foresight and direction of the market growth.

  • How to connect with Bruce

    • See links below


[28:20 – 36:14] The Bull’s eye round

  • Apparent Failure:

    • Huge loss on a golf course project that ended up as a brutal eye-opening lesson to do what you do best.

  • Digital Resource:

    • Slack

    • CRPM

  • Most Recommended Book:

  • Daily Habit:

    • Read in the first 60 - 90 minutes of the day

    • And the hour of mount bike a week

  • Current Curiosity:

    • What drives buyers to pay prices that have cap rate that as high as your interest rate

  • Wish I Knew When I Was Starting:

    • There are business owners and investors that are willing to help you if you just ask.

  • Best Place to Grab a Bite in Phoenix Arizona

    • .The Grotto

  • How to connect with Bruce.

    • See links below

  • Final words from me

Tweetable Quotes:

Find out what the city want, deliver what the city wants, it will be a much smoother roadway.” – Bruce Wuollet.

There are business owners and investors that are willing to help you if you just ask.” – Bruce Wuollet.


You can connect with Bruce on Linkedin, you can also call or text him at 5208089111.

Thank you for joining us for another great episode! If you're enjoying the show, please LEAVE A FIVE STAR RATING AND REVIEW, and be sure to hit that subscribe button so you do not miss an episode.

To enhance your multifamily knowledge and achieve greater success in your business, you can connect with me on LinkedIn.

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