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Writer's pictureJohn Casmon

Affordable Housing, Tax Credits and Working with Local Governments with Evan Holladay, Episode 166


Housing costs have skyrocketed in many markets sparking the need for affordable housing solutions. There are federal tax credits and other incentives to spark development but the arena is complex for new developers. As a developer, Evan Holladay has been locked-in on affordable housing since college and shares his story of leveraging the connections of a mentor to get his foot in the game. In this episode, he breaks down the key components to drive success with affordable housing and how to navigate public-private partnerships, leverage tax credits and even how he launched his Monumental Podcast.

Key Insights

  • Told his mentor he was interested in real estate development and was introduced to a prominent developer

  • Started a modular development company during an entrepreneur class

  • Vision is to provide services for affordable housing residents

  • Affordable housing is more about attainability

  • The path to creating affordable housing is for cities and local governments to support development and champion the cause

  • Affordable housing - families making up to 60% of the avg. area income

  • Tax credits are a federal government incentive program. Credits can be sold to investors for write-offs - usually to large banks

  • Banks are looking for well-sourced deals, developers with experience building affordable housing

  • TIF - tax increment financing, when local government agrees to forego taxes upfront and provides a TIF loan instead of property taxes for a set period of time

  • Tax abatement - when property taxes are reduced or eliminated for a period of time

  • Partnered with Nashville to write their first tax abatement program

  • Launched a podcast to keep talking to a venture capitalist

  • Podcast has helped him connect with guests and attract investors

Bull’s Eye Tips:

Resource:

Apparent Failure:

Small piece of land went out of contract

Most Recommended Book:

4-Hour Work Week by Tim Ferris

Rich Dad, Poor Dad by Robert Kiyosaki

Most Recommended Digital/Mobile Resource:

Landglide: GPS Property Line Map

Daily Habit:

Meditation (Dr. Joe Dispenza, Headspace) and Reading

Wish I Knew When I Was Starting Out:

Go bigger sooner

Wish I Knew 12 Months Ago:

Speak your truth

Advice for a Smart, Driven College Student:

Find your passion and become the best at it

Current Curiosity:

How will cities handle affordable housing

Best Place to Grab a Bite in Nashville:

Pinewood Social

Connect with Evan:

Website: evanholladay.com

Email: evan@evanholladay.com

Instagram: @evanholladay

Coaching: coachwithevan.com

Leave us a review and rating on Apple Podcasts or Spotify. Be sure to check out more info at TargetMarketInsights.com.


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